Posts tagged Digital native
Horology for Millennials — Why Luxury watchmakers should nurture a generation of Digital Natives

The luxury watch industry has begun to embrace new technologies that help them connect with millennials, but technology isn’t the be-all and end-all. Luxury watchmakers should foster this maturing generation’s sense of curiosity and help them understand the value of heritage and craftsmanship, in order to build a meaningful relationship beyond the sake of technology.

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