Transforming avant-garde retail with experiential e-commerce.
The Library 1994 is a London based luxury retailer that celebrates a handpicked curation of avant-garde creators and creations—it is a treasure trove of often experimental and boundary-pushing creations—like a fashion library. We worked with The Library 1994 to design and develop a new e-commerce platform, showcasing and increasing sell through on their niche luxury ofering.
Client
The Library
Services
Web Design
Web Development
E-Commerce Photography
Digital Marketing
We refreshed the avant-garde retailer’s digital identity, designing and developing a new responsive and transactional e-commerce website that capitalises on the luxury retailer’s unique identity and niche offering. The website took form in distinct men and women’s, footwear and accessories sections, opening doors to a world of international clients and avant-garde fashion devotees.
The e-commerce website was customised for multi-brand retail across men’s and women’s pieces. The platform is responsive, enabling transactions on mobile devices.
Category
Footwear
Photography
Product Photography
Model
Carol Christian Poell
AM/2601L
As a multi-brand retailer, The Library 1994's offering spans footwear, garments and accessories. Our e-commerce photography service captures pieces in their best light from product to model photography at speed, ensuring collections go from store to website in a matter of days.
Category
Garment
Photography
Model Photography
Model
Layer-0
H Blazer
As a multi-brand retailer, The Library 1994’s offering spans footwear, garments and accessories. Our e-commerce photography service captures pieces in their best light from product to model photography at speed, ensuring collections go from store to website in a matter of days.
Category
Accessory
Photography
Product Photography
Model
READYMADE
Daily Bag
As a multi-brand retailer, The Library 1994’s offering spans footwear, garments and accessories. Our e-commerce photography service captures pieces in their best light from product to model photography at speed, ensuring collections go from store to website in a matter of days.
