Transforming avant-garde retail with experiential e-commerce.

The Library 1994 is a London based luxury retailer that celebrates a handpicked curation of avant-garde creators and creations—it is a treasure trove of often experimental and boundary-pushing creations—like a fashion library. We worked with The Library 1994 to design and develop a new e-commerce platform, showcasing and increasing sell through on their niche luxury ofering.


The Library


Web Design
Web Development
E-Commerce Photography
Digital Marketing

We refreshed the avant-garde retailer’s digital identity, designing and developing a new responsive and transactional e-commerce website that capitalises on the luxury retailer’s unique identity and niche offering. The website took form in distinct men and women’s, footwear and accessories sections, opening doors to a world of international clients and avant-garde fashion devotees.

The e-commerce website was customised for multi-brand retail across men’s and women’s pieces. The platform is responsive, enabling transactions on mobile devices.